What’s Making My 25th Birthday Especially Special

I turn a quarter of a century old today and there are a few things making this birthday distinctively different from the others; and it’s not the fact that I’ve turned 25. 1) I own a creative marketing company, and it’s just the beginning. Since the New Year, I have been running my creative marketing…

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Marketing Has Nothing to Do With You - Yolevski

Marketing Has Nothing To Do With You

Marketing expert Seth Godin would agree that the old ways of marketers have no place within the new age where online marketing dominates. Marketing is not advertising. The “Mad Men” days of spending money on ads to make more money are over. It’s not about flaunting your brand, your logo, or even your product. It’s…

The One Thing That Will Get You the Furthest in Life Yolevski

The One Thing That Will Get You the Furthest in Life

What’s the one thing that will contribute most to your success, to your happiness, and get you the furthest in your life? Confidence It may seem like common sense, or too simple to be taken seriously, but I will vouch for this one any day. Regardless of the skill, luck, or passion you have for…

Favourite Affordable Red Wines Yolevski

My Three Favourite Affordable Red Wines Under $15

I decided to write this post after having a “wine night” last night. I woke up and thought, while most of my friends aren’t exactly wine drinkers, I love wine, particularly red wine, and I’m sure many other “average people” like myself would appreciate to know some amazing red wines for under $15 per bottle.…

The Good that Came from Rob Ford on Jimmy Kimmel

The Good That Came from Rob Ford on Jimmy Kimmel

While I understand it has been almost 48 hours since Toronto Mayor Rob Ford jumped into the “lion’s den” with late night talk show host Jimmy Kimmel, I’m glad I waited to write this post. Jimmy Kimmel played a “homage” to Toronto on his show following the episode he had Rob Ford as a guest.…

Good Business is Good Karma

Good Business is Good Karma

I‘m not a religious person by any means, and I do my best to stray away from superstition, however, one thing I do very much believe in is good karma. I believe that if you do good, or remain with good intentions, especially with some element of sacrifice on your part, the world has a…

A Find My iPhone Story There Are Nice People

A “Find My iPhone” Story: There ARE Nice People

My brother lost his phone last week on the TTC subway train simply by getting up and leaving his phone on the seat. By the time he had stepped off the train and realized he didn’t have his phone, the train was well on its way westbound. This is a story about how great the…